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Author & Executive Producer Rufus Morris Jr.

Executive Producer Rufus Morris Jr
Rufus Morris Jr.

President/Executive Producer at Kingdom Entertainment Studios and Founder/Executive Director at School of the heARTS

Film & Music (Youth Training Non-Profit Organization)

Rufus Morris Jr. is a film and music producer, author and educator passionate about inspiring and empowering young minds. He is the creative force behind Kingdom Entertainment Studios, School of the heARTS and the highly anticipated fantasy novel Nineveh. "Believing is Seeing" is the first volume in the captivating Nineveh Fantasy Book Series, designed for readers aged 10 and older.


A native of Syracuse, New York, and now based in Atlanta, Ga. Morris’s multifaceted career has been a testament to his unwavering commitment to making a positive impact. In his earlier years, he made waves in the music industry as "Skratch," releasing his first professional rap music record in 1989. As an accomplished recording artist, popular DJ and radio personality on Power 102.1FM, a radio station Morris co-owned and operated he became a neighborhood celebrity and entrepreneur, owning multiple businesses.


However, as he watched his community grapple with rising crime, violence, and youth mental health issues, he realized the profound impact of the culture he was contributing to. In 2001, driven by his faith and a desire to make a positive difference, he founded the School of the heARTS Film & Music Academy, a non-profit youth training organization, and Kingdom Entertainment Studios, a film and music production company dedicated to creating positive and inspiring content through films, music, books, and other multimedia platforms.


In his Nineveh Fantasy Book series, Rufus weaves a rich tapestry of lessons and messages, encompassing themes of friendship, teamwork, sacrifice, faith and overcoming fears. Readers are guided on a transformative journey that addresses issues like substance abuse, loss and empowers them to persevere in pursuing their dreams despite adversity.


Rufus Morris Jr.'s passion for empowering youth shines through his work. His dedication has been recognized with program funding awards and "best practices" recognition from the New York State Education Department, Syracuse City School District and the US Department of Education. He has also collaborated with Atlanta's Fulton County Arts & Culture organization to develop Film and Music summer programs for at-risk inner-city youth.

The Nineveh Fantasy Book Series is an epic parable of the Kingdom of Heaven. As an author, Rufus Morris Jr. seamlessly weaves invaluable life lessons and biblical truths into the pages of these books. Offering young readers a captivating escape into a world filled with adventure, the supernatural and the enduring power of a strong Spirit. Join him on this epic journey and discover the transformative hidden mysteries of "Nineveh" and the inspiring stories yet to come in this enchanting series.

“To you it has been granted to know the secrets and mysteries of the kingdom of God, but to the rest they are told in parables, so that while seeing they may not see, and while hearing they may not understand.” Jesus (Luke 8:10)

For casting opportunities and project inquires please contact us at:

DJ Skratch Photos
Rufus Godchild Photo
DJ Skratch 90's Photo
Rufus Godchild Album Cover
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